I’m a senior Art Director and creative lead with over two decades of experience working across lifestyle, fashion, entertainment, gaming, and consumer brands.

My career has developed across in-house, agency, and founder roles, working with both global brands and smaller, ambitious teams. Shaped by hands-on work as much as formal positions, my approach is practical, adaptable, and grounded in a strong understanding of how creative decisions translate across industries, audiences, and commercial contexts.

My work is driven by brand clarity and visual storytelling. I’m motivated by helping established brands strengthen their identity, evolve their expression, and build consistency across campaigns, products, and brand touchpoints. I value long-term thinking over short-lived trends, and creative solutions that balance emotional impact with strategic intent.

Alongside commercial work, I maintain an active artistic practice that supports curiosity and experimentation. This perspective informs how I lead creative projects, collaborate with teams, and approach complex design challenges.

Career details: LinkedIn

Contact: antti@anttibergman.com